Who's tired of junk mail? Everyone right!?! Cut the clutter with this new app that fights those pesky solicitors that attack via your mail box. The concept is pretty awesome and the steps are really simple! Once you've created an account, you snap a picture of the sender's mailing label (usually accompanied by a corporate logo) through the PaperKarma app, send it off to them and you're done! PaperKarma does all the hard work (contacting the company and getting your name off their distribution list). The app works best for junk mail addressed directly to you (i.e. has your name on it).

I get personalized credit card applications in the mail all. the. time. So I tried this out with some American Express junk mail and while the verdict is still out on whether or not I've been removed from their list (since I just did this yesterday and it takes a few weeks for mailers to process the request) I'm very hopeful! Side note: this app is super new (about a week old) so bare with them if you encounter any delays. The app is available for iphone, android and windows phones.

PAPERKARMA // IPHONE // ANDROID // WINDOWS

I can't wait to get my hands on this sea green nail polish! It's the prefect pastel for Spring! Color is from the Betsey Johnson for Sephora By OPI collection due out in March. Ugh, can it please be March already! See link below for full collection, including the first ever scented nail polish from Sephora By OPI.

CARTWHEELS ON THE CATWALK // BETSEY JOHNSON

I know this is a tad late with Valentines being two days ago but how AMAZING is this DIY photography project creating your own heart-shaped blur!?! And it's so simple... provided you have an SLR camera with a large aperture lens (1.8 or 2.0), some elementary math skills, and a few other around-the-house items. My aperture's max size isn't as large as Karen of Globetrotter Diaries suggests but I'm going to try and work with what I have and see how my results turn out. Full tutorial is linked below! Aren't her photos nothing short of exquisite! Truly LOVE!

GLOBETROTTER DIARIES // HEART SHAPED BOKEN

Fresh pop from a fuchsia lip is so striking and was everywhere at the J.Crew Fall 2012 preview show. It has a lot more range than one might expect. Glad this trend is continuing on into fall too! Now I'm even more excited for my Birchbox Pink Jouer lip gloss to arrive! I got a sample of  this shade in box a couple of months ago and loved it immediately but wasn't able to order a larger size until now because they were out of stock. Better grab some while they last!

J.CREW FALL 2012 // BIRCHBOX PINK JOUER LIP GLOSS

How cute are these Longchamp promo shots! Love the messy bun, that pup is too precious, and the exaggerated posing creates intriguing angles. So eye catching!

Check out the cute little video when you visit their site too (link below)!

LONGCHAMP//LOVE

Fun nail art tutorial from Free People! The size and shape of the manicurist nails kind of freak me out but I love the tribal look of it all. Though I'll probably only make it to step two, maybe three, myself before I've decided that's good enough for me. Enjoy! :)

FREE PEOPLE // VIMEO

I. AM. OBSESSED. Zoya's matte velvet lacquer is the coolest nail polish I've ever had the pleasure of using. It's smoky soft while still bold and bright, creating a really neat effect! And the dry time is incredibly fast, hardly any down time. I currently own the forest green color (called Veruschka) but I can't wait to get my hands on the other two colors above! Oh, who am I kidding, I want every matte velvet color they make. I'm completely geeking out over these... obviously.